主辦機構 Organisers
支持機構 Supporting Organisation

The Committee on Reduction of Salt and Sugar in Food (CRSS) proposed to introduce a voluntary front-of-pack “low-salt-and-sugar” labelling scheme (the Scheme) for prepackaged food. The CRSS considers that the Scheme for pre-packaged food will help consumers identify low-salt-and-sugar products easily and make informed choices. It is also wished that the Scheme will serve as a catalyst for the trade to provide more varieties of low-salt-and-sugar products for consumers.

The objective of the competition is to invite members of the public to design a set of “low-salt-low-sugar” labels for use in prepackaged food. The authorities may consider making use of the winning entries when introducing the aforementioned scheme.

The Competition is open to the public.

Theme
  • To design a set of four simple and easy-to-understand labels for “low salt”, “no salt”, “low sugars” and “no sugars”.
Basic requirements
  • The labels should be usable individually and present clearly that the product is low salt, no salt, low sugars and no sugars. A label may appear in both Chinese and English languages or can be presented in two separate versions.
  • The design should not be misleading, for example, implying or signifying that other nutrient contents are healthier or the product itself is healthier.
Definition in the legislation
  • Under the Food and Drugs (Composition and Labelling) Regulation (Cap.132W), prepackaged food with “low sugars” or “no sugars” claim must contain no more than 5 grams or 0.5 grams of sugars respectively per 100 grams / milliliters of solid/liquid food. Prepackaged food with “low sodium” or “no sodium” claim must contain no more than 120 milligrams or 5 milligrams of sodium respectively per 100 grams / milliliters of food. It should be noted that any nutrition claims made on “salt” must meet the respective conditions of claims on “sodium”, according to the guidelines published by the CFS.
Deliverables
  • A set of label designs.
  • A brief description of up to 200 words in Chinese or English, illustrating design consideration, design concept and usability on food packages.
  • Submission of more than one entry is welcome.
Intellectual Property Rights
  • An entrant agrees and undertakes, in the event that his/her entry is selected as one of the winning entries, to assign to the Hong Kong Special Administrative Region Government (HKSARG) the right of ownership and all the Intellectual Property Rights subsisting in the entry, and not to assign the Intellectual Property Rights subsisting in the entry to any party other than the HKSARG.
Submission format
  • All entries must be presented in A4 (210 mm x 297 mm) document size. Both colour and black/white versions must be included on the same page.
  • Soft copy must also be submitted:
    - Must include both “ai” and “jpg” formats
    - “ai” file should be CMYK format for printing
    - Resolution of the “jpg” should be 300 dpi (for size not less than 15 cm  15 cm)
  • Entries of scanned or photographed hand-drawn works will not be accepted.
Only entries fulfilling the aforementioned basic requirements will be accepted for judging. A judging panel will judge the entries according to the criteria below:
  • Message presentation and appropriateness (including benefiting the promotion of low-salt-low-sugar culinary culture): 30%
  • Usability (Applicable on packages of different size, shape and colour etc. ): 30%
  • Design and anesthetic: 20%
  • Creativity and originality: 20%

A judging panel, under the lead of the chairperson of CRSS and/or chairpersons of the Working Group on Lowering Content of Salt and Sugar in Food as well as the Working Group on Publicity and Education, consists of members from CRSS and both Working Groups as well as relevant trade representatives.

  • A champion, a first runner-up and a second runner-up will be selected by the judging panel.
  • All winners in each category will be awarded prizes and certificates.
Award Prize (Gift voucher)
Champion Worth HK$4,800
First Runner-up Worth HK$3,600
Second Runner-up Worth HK$2,400
Terms and Conditions
Terms and Conditions:
  • Each entrant can submit more than one entry form while the same entry cannot be submitted more than once.
  • Once an entry is submitted, it cannot be modified or replaced and will not be returned to the entrant.
  • An entry must be the original work of the entrant and does not infringe upon the rights (including intellectual property rights, rights of privacy or confidentiality) of any other parties. Otherwise, it would be disqualified for the Competition or award. Entrants are responsible for all legal liabilities. Shall their entries violate any laws, the Organiser will not be held legally responsible.
  • All entrants must guarantee that their entries submitted have neither been openly shown, publicised or broadcast in any other media platforms, nor have been involved in any commercial activities or submitted for other competitions.
  • Entrant s should be responsible for the security and virus issues in relation to submitting files. If virus is detected at the submitted file, the entry will be disqualified.
  • Entrants shall understand and agree to grant and assign exclusively to the Organiser all the intellectual property rights of the submitted entry . The Organiser has the right to display the entry content, title, synopsis and entrants ’ information in any form of media for demonstration, publication, exhibition, promotion or any non-commercial activities. The Organiser also has the authority to edit, translate, adapt, use, copy and distribute , in whole or in part of the entries without any need for prior consent of or payment of fees to the entrants.
  • An entry should not contain any material that is obscene, violent, pornographic, defamatory, indecent, disparaging or content that is controversial and inappropriate.
  • Entrants should allow the Centre for Food Safety (CFS) to arrange its staff to take photographs and/or videos of them on the day of the award presentation ceremony of the Competition and also the use of the photographs and/or videos for publicity and promotional activities of the CFS.
  • The decisions of the judging panel on the Competition results shall be final. In case of dispute, the Organiser’s decision is final.
  • Entrants are to abide by the Organiser’s decision on all matters relating to the Competition, which shall be final. This includes the right to interpret, amend, cancel or suspend the terms and conditions, prizes and other arrangements of the C ompetition without prior notice.
  • The Organiser reserves the right to adopt the entry or not, including not adopting the winning entry or adapting winning entry with further modification for the voluntary front-of-pack “low-salt-and-sugar” labelling scheme for prepackaged food, etc.
  • All winners are required to provide their Hong Kong Identity Cards or any other valid documents for verification purposes.
  • The right to receive a prize is non-assignable and non-transferable.
  • An entrant must agree and undertake, in the event that his entry is selected as one of the winning entries, to assign to the Hong Kong Special Administrative Region Government (HKSARG) the right of ownership and all the Intellectual Property Rights subsisting in the entry, and not to assign the Intellectual Property Rights subsisting in the entry to any party other than the HKSARG.
  • By submitting an entry in the Competition, each entrant agrees to be bound by these terms and conditions. The Organiser reserves the right to disqualify any entrant or retract any award from an entrant who it believes has breached any of these terms and conditions. No appeals will be entertained.
  • The Competition is not open to employees of the Organiser and their immediate family members as well as people involved in organising the Competition.